News

Apr 06, 2022
Every year, members leave your organization – they change jobs or professions, go out of business, retire, or just leave because they found a better alternative. That makes adding and retaining members to your association a top priority and a never-ending project. Let’s look at some reasons why your members might be going out the back door, and how you must keep new ones coming in the front. Your association benefits are unclear While obvious to you, oftentimes, the benefits your organization offers aren’t clear to your potential and current members. Prospects need the benefits delivered in… more
Apr 04, 2022
At its Annual Meeting at the Duke Energy Convention Center on March 25, the Cincinnati USA Convention and Visitors Bureau unveiled a new brand identity and announced several key growth initiatives to an audience of 400 business professionals, civic leaders and members of the regional hospitality industry. The 75-year-old destination marketing organization’s new name is “Visit Cincy,” created to better align with the CVB’s sales and marketing efforts, as well as its regional collaboration with meetNKY, the Northern Kentucky Convention and Visitors Bureau, to reach key markets for tourism,… more
Apr 01, 2022
Liz King Caruso never thought she could make a living planning events—she thought it was  just something fun to do. That was until she took a job as an administrator at her university. “I realized I was the admin for the event team and that I had just wasted a lot of money on a psychology degree,” she said. “I learned a lot at my first job and started the twitter account @lizkingevents just to learn more about the industry.” Before long, she started getting client inquiries and kept turning them away since she wasn't an official business, but finally took the leap and decided to start her… more
Mar 31, 2022
After two challenging years, there’s no doubt that the meetings and events industry could use an industry-wide celebration to commemorate and honor the return of in-person experiences. And what better way to celebrate the industry’s renaissance than by joining Meeting Professional International (MPI)’s fifth annual Global Meetings Industry Day (GMID): Virtual Experience, broadcasting live April 7 from 6 a.m. to 6 p.m. CDT.  As an annual international day of advocacy that shines a light on the positive impact that conferences, conventions and trade shows have on people, businesses and the… more
Mar 29, 2022
Global Experience Specialists (GES), a leading global provider of exhibition services, brand experiences and live event services, debuted Spiro, an integrated marketing solutions agency that aims to deliver uniquely elevated experiences for the new era of events, including virtual, hybrid and in-person formats.  “The past two years have reinforced the critical value of events and experiences in connecting people,” said Jeff Stelmach, global president of Spiro. “[Today], it’s not about meeting people with similar interests in a single location—it’s about people with similar interests meeting… more
Mar 28, 2022
Hotels and resorts across the country are continuing to grow and renovate their meeting space inventory as the events industry continues to pick up steam. Take a look! Grand Hyatt San Antonio River Walk      The Grand Hyatt San Antonio River Walk recently debuted a new open-air rooftop event space ideal for social events, weddings and intimate gatherings. Dubbed Terrace on 5th, the 6,500-square-foot, sophisticated rooftop venue features an urban oasis ambiance with a spacious lawn and sweeping views of downtown San Antonio. In addition to the new green space, the 1,003-room hotel,… more
Mar 25, 2022
He's worked alongside some of the world’s top chefs, but Eric Vaughn’s fondest culinary memories are of his childhood, creating delicious Sunday meals with his parents and sister and learning how to bake with his grandmother.   “It was our family tradition, and we learned a lot, especially how much fun we were having together discovering new dishes and ingredients,” he said. “It was the start of my fascination with food, touching it and seeing how it was affected by heat, and working with some of the most unique things I had ever seen food-wise—cooking things like chicken strudel with phyllo… more
Mar 24, 2022
The hiring and promoting trend continues its strong trajectory as event-related organizations – convention and visitors bureaus, in particular – scoop up new talent and reward top-performing staff with more prestigious titles. Take a look! Choose Chicago  Chicago Mayor Lori Lightfoot and Choose Chicago have tapped Lynn Osmond as the CVB’s new CEO, effective May 9. As the first woman to helm the city’s tourism agency, Osmond brings deep knowledge of Chicago’s tourism and hospitality community to her new leadership role, most recently serving as president and CEO of the Chicago Architecture… more
Mar 24, 2022
Event tech and marketing wizard Dahlia El Gazzar is on a mission to empower event professionals with intel that helps them create next-level experiences. It’s the very reason she has been so passionate about the events industry since diving into it more than 10 years ago. “What first got me interested in event tech is the ability the solutions have to help catapult event organizers' desires to create better experiences for their stakeholders, their events and their internal teams,” she said. “And yet it's an enabler, and I found that strategizing about how to use tech and combining it with… more
Mar 21, 2022
Event and meetings industry media company BizBash is launching a think tank designed to help create a roadmap for the future of the meetings and events industry.  A major component of the BizBash Live springtime program, the new BizBash Leadership Summit will take place May 22-24 in San Juan, Puerto Rico, alongside the Connect Spring Marketplace at the Puerto Rico Convention Center. Designed to be an intimate gathering for industry thought leaders to share ideas and resources to power the next generation of events, the high-level event is expected to attract approximately 30 executives from… more