What Would Vaccination Sites Run by Event Planners Look Like?
Feb 22, 2021
Perhaps a lost fact in the pandemic is that large groups are indeed gathering at one site with a common goal—the very definition of what a corporate event should be. Naturally, it would take experienced event producers to see the potential for enhancing the shared experience of getting stuck with a hypodermic needle. “We are going in with a mindset of when they arrive, how do you ease them through it?” said Mimi Eayrs, chief operating officer of JWP, a boutique event and fundraising agency founded by Josh Wood that is in talks to energize vaccine centers across the county. “We want to make… more
6 Virtual Ways to Make Valentine’s Day a Little Sweeter for Your Teams
Feb 10, 2021
If absence makes the heart grow fonder, then the love companies feel for their employees working remotely must be at all-time high as we approach the first Valentine’s Day of the pandemic era. Given that the recovery isn’t going quite as fast as we would like, a little prick from Cupid’s arrow can go a long way right now. It doesn’t take much to show appreciation to staff adapting to a new reality that very likely includes kids homeschooling and Zoom burnout. While there is certainly more than one way to show the love this year, here are a few choice ideas for V-day gifts to help sweeten… more
Meeting in the New Era: Booking Prior to a Site Visit
Feb 08, 2021
How do you guarantee a new experience for your next meeting? Book at a hotel that is not even open yet. That’s what Sandra Geiger, a global account executive with ConferenceDirect, opted for when planning an Alabama association’s annual membership meeting. The June 2021 event will be held at Hotel Effie in Destin, Florida. The boutique property opened its doors the first week of February. From all accounts, the hotel appears to be the latest gem along the Emerald Coast. Geiger is certainly counting on it—as she signed the contract without setting foot on the property. “We have never… more
Black Hat Asia Offers Blueprint for Virtual Events to Follow
Feb 03, 2021
Need proof events are learning to adapt to the new world? Black Hat Asia 2020 scored remarkable feedback from attendees at last fall’s tech/cybersecurity summit. Held virtually for the first time in its existence, the conference scored well above the norm for 2020 virtual events. The takeaway: Virtual events can be extremely effective—if executed correctly. Citing engaging speakers, high-end production, exclusive and relevant content, survey results found: 95% of respondents were satisfied with Black Hat Asia 2020; Close to 90% would attend another event organized by Informa Tech The… more
How to Inspire Awe at Your Corporate Events
Jan 13, 2021
Not so long ago, corporate meeting planners were dreaming up impressive off-site events for their groups to attend. Cirque Du Soleil, anyone? One of the key measures for engagement were Instagram photos and shares. When live events return in full force (hopefully this year), it may be time to re-think whether it’s best for attendees to immediately pull out their phones when the grand moment strikes. Consider a new book e-book, “Wired for Wonder: The Transformative Power of Awe,” written by NeuroCognitive Fitness founder Dee O’Neill, M.S., LPC, BCN and available on the Expo Group website. “… more
Miss USA Pageant Was a Beautiful Sight at Graceland
Jan 05, 2021
It was like the good old days at Elvis Presley’s Graceland and The Guest House at Graceland resort when Miss USA and Miss Teen USA came to town Nov. 6-9, 2020. Banquet and front desk staff resumed their old positions, albeit temporarily for preparation and the event, as more than 550 attendees masked up to ensure the country’s marquee beauty pageants went on—not as scheduled, but better late and a little different than normal. “It was kind of bittersweet,” said Traci Franzone, Graceland’s director of sales and catering, who supervised the three-day extravaganza. “It just shows how much you… more
Nov 13, 2020
Event technologies everywhere are stepping up to the plate in 2020, attempting to ease meeting planners’ woes that virtual experiences can never quite measure up to face-to-face events. Yet one element that hasn’t been addressed is the virtual awards show — until now. MeetingPlay, a Maryland-based technology company for events and conferences founded in 2011, has launched a new feature designed to nearly replicate the experience of an in-person awards night, both for recipients and attendees. The impetus for designing this feature came from MeetingPlay listening closely to its clients. “A… more
Oct 15, 2020
If you’ve ever stayed in a hotel such as Acqualina Resort in Miami, Waldorf Astoria in Chicago or Conrad New York Downtown, you may have noticed a fresh collection of books on the nightstand. You have a company called Bedside Reading to thank for that. Started by Jane Ubell-Meyer, this program places new books from every major publisher, as well as independent publishers and self-published authors, for guests to read (or take) for free in hotel rooms. Books change out monthly and are tailored to the hotel’s demographic, meaning guests have the opportunity to gain a fresh read every time they… more
Sep 24, 2020
For more than 20 years, the Black Hat USA conference has brought together attendees from the world of cybersecurity research, development and trends. As with many other live events, this year’s conference — originally scheduled for Aug. 1-6 in Las Vegas — was held virtually for the first time in response to the pandemic. Transferring the content was one thing; translating the usual end-of-conference party was a challenge in itself.  Conference organizers and cybersecurity company Rapid 7, which sponsored the party, wanted to create a similarly immersive experience in a virtual setting. To do… more
Jul 24, 2020
As the event industry slowly begins to creep back, smaller venues are particularly well-suited to host gatherings, as groups often have the entire space to themselves and can limit the number of people that attendees come into contact with. This was a fact that the U.S. Census Bureau event team took into consideration when rebooking several job training sessions that had previously been canceled because of COVID-19. Anthony Thornton, Census field operations manager, first reached out to Quorum at the University City Science Center in Philadelphia in June. This newly expanded space, which now… more