Hubilo News

How to Make Hybrid a Hit: Takeaways From MIX 2022

Live streaming, in-person watch parties, virtual viewing around the world, and broadcast-quality production — that’s what Mastering Immersive Experiences (MIX) 2022 looked like. A terrific hybrid event indeed. 

So terrific in fact, we thought it would be unfair if we kept the gems of knowledge learned at our first hybrid event away from you. So we sat down with one of Hubilo’s premier event professionals, Jessica Connolly, who spearheaded the planning, management, and execution of MIX, and picked her brain to get the top takeaways from the event. Here’s what she had to say. 

3 Reasons Why You May Be Losing Your Association Members and What You Can Do About It

Every year, members leave your organization – they change jobs or professions, go out of business, retire, or just leave because they found a better alternative. That makes adding and retaining members to your association a top priority and a never-ending project. Let’s look at some reasons why your members might be going out the back door, and how you must keep new ones coming in the front.

20 Ideas to Increase Member Engagement With a Multi-Channel Strategy

According to a Marketing General Incorporated benchmarking report, 50% of associations reported that members do not renew their membership due to a lack of engagement. That’s why membership engagement has always been one of the top priorities for the leadership in associations. It’s important to recognize that different members prefer to engage in different ways, and their pattern of content consumption may vary.

6 Tips to Attract and Close Sponsorships for Hybrid Events

Hybrid events are relatively new to the industry, and most organizations are still testing its possibilities. Determining what and how to sell sponsorships for hybrid events is also open for discussion. 

Looking to kickstart your sponsorship efforts for hybrid events? Here are some tips on how you can find and secure hybrid event sponsorships like a pro. 

3 Mistakes to Avoid at Your Next Sales Kick-Off

Your sales reps' expectations from sales kick-offs (SKOs) have changed. They no longer want boring business strategy monologues. They want to network, get energized, and figure out how they’re going to be successful that year. There is also the added challenge of meeting these expectations virtually.

Here are 3 mistakes you could be making at your virtual SKOs that are affecting your sales results.

How to Build An Effective Production Team for Your Virtual Event

When planning a virtual event, visualizing and setting up a virtual stage is quite a herculean task. The stage needs to be intuitive to interact with and needs to inspire engagement. You want to see your audience interact with your content, with other attendees, and build meaningful relationships.


You can’t do it alone. You need an all-star team with a range of skills to consider. How should you structure the team? Which are the key responsibilities to hire for? Let’s take a look!