Dec 01, 2023
What’s trending in corporate event production in 2023? Sustainability, engagement with technology and tighter timelines, according to Lauren Hendricks, PRG senior vice president business development, corporate and events, who joined the full-service production company in 2019.
This year, PRG has produced and supported hundreds of events — from the Essence Festival and the Pebble Beach Concours d’Elegance to Post Malone in Times Square and the Florida Realtors Convention & Trade Expo (view pictures and details from these events here).
Back story
Founded in 1983 by Jere Harris, PRG… more
Nov 29, 2023
Freeman, a global events company, has revealed its CEO succession plan. Janet Dell, currently serving as the company’s president and COO, is set to step into the role of CEO, effective July 1, 2024, succeeding Bob Priest-Heck, who will retire after a remarkable 15-year tenure. He will continue as a member of Freeman’s board of directors.
Dell, who joined Freeman in 2018, has held various key positions within the company and currently oversees the execution of its long-term strategy on a global scale. Her leadership during the pandemic notably involved rehiring 95% of furloughed employees,… more
Nov 28, 2023
What is the current mindset of CEOs in the event industry? In part three of our series, experiential marketing agency leaders shared what their top business concerns are now and moving into 2024, and how they and their organization are addressing them.
How does the event industry compare against other industries? In part one of our series, we shared an analysis of the KPMG 2023 CEO Outlook — the annual survey of 1,300 CEOs of the world’s largest businesses conducted by KPMG International.
Find out what CEOs from Visit Detroit and Visit Salt Lake told us.
Find out what CEOs from Orange… more
Nov 22, 2023
What is the current mindset of CEOs in the event industry? In part two of our series, venue leaders shared what their top business concerns are now and moving into 2024, and how they and their organization are addressing them.
How does the event industry compare against other industries? In part one of our series, we shared an analysis of the KPMG 2023 CEO Outlook — the annual survey of 1,300 CEOs of the world’s largest businesses conducted by KPMG International.
Find out what CEOs from Visit Detroit and Visit Salt Lake told us.
In coming weeks, we will share perspectives from C-level… more
Nov 21, 2023
Encore, a company that provides end-to-end production for in-person, hybrid and virtual events, hired Georgina Flores as chief marketing officer to support innovation across the customer journey. Flores joins Encore from Aetna, a CVS Health company that ranked No. 6 on the 2023 Fortune 500 list, where she was vice president of marketing for commercial and specialty markets. In this newly created position, she will provide strategic guidance to the company’s brand, customer insights, product marketing, communications and industry relations functions, leading marketing as a key driver for… more
Nov 17, 2023
Geopolitics and political uncertainty now pose the greatest risk to business growth, according to a recent survey of more than 1,300 CEOs of the world’s largest businesses. The persistent flux in global politics, trade dynamics and international relations has required a new level of resilience from business leaders, who have been tasked with re-assessing their strategic priorities, focusing on the rise of generative AI, talent management and elevated stakeholder expectations in addressing environmental, social and governance (ESG) issues.
Derived from the KPMG 2023 CEO Outlook — the annual… more
Nov 14, 2023
The Exhibitions & Conferences Alliance (ECA) and International Federation of Exhibition and Event Services (IFES) are partnering to collaborate on educational efforts, issue and policy forums, advocacy support and other joint opportunities to serve the needs of the broader community.
Based in Washington, DC, ECA is a coalition of professional, industry and labor organizations dedicated to the advancement of the face-to-face business events industry while IFES, based in Brussels, is a global association with national associations and individual member companies, active in the design,… more
Nov 09, 2023
On Tues., Nov. 7, Salesforce CEO Marc Benioff announced Dreamforce reached an agreement with the city of San Francisco to keep its annual event, which attracted 40,000 customers, partners and employees to Moscone Center in September, in the venue and the city. Dreamforce 2024 will be held Sept. 17-19 at the city’s leading convention venue, which is managed by Legends, a live experience company that acquired ASM Global on Nov. 7.
Benioff said on X: “Thrilled to share the news that Dreamforce, the world’s largest enterprise tech conference, will be returning to San Francisco, the stunning city… more
Nov 08, 2023
Premium live experiences company Legends is expanding its geographic reach and services portfolio with the acquisition of ASM Global, which manages a portfolio of more than 350 venues spanning five continents. Financial terms of the transaction were not disclosed.
Announced on Nov. 7, the acquisition will position Legends to meet the expanding needs of sports organizations, entertainment venues, convention centers and attractions globally “while supporting its vision to deliver exceptional live experiences,” according to Legends officials in a statement.
By adding ASM Global’s complementary… more
Nov 07, 2023
Following seven months of negotiations, tens of thousands of hotel workers represented by the Culinary Workers Union Local 226 and Bartenders Union Local 165 have reached a tentative deal with Wynn Resorts, MGM Resorts International and Caesars Entertainment, averting a sweeping strike that could have massively impacted 18 major resort-casinos on the Las Vegas Strip.
According to Culinary Union officials, less than three hours before the strike deadline, the Unions reached a tentative agreement with Wynn Resorts on Nov. 10 at 2 a.m. for a new five-year contract covering more than 5,000… more
Partner Voices
Just when it seems like Las Vegas can’t get any bigger, brighter or more exciting for groups, MGM Resorts raises the bar again. The company continues to invest and innovate across its portfolio of Las Vegas resorts, with new attractions and upgraded experiences for attendees of all interests.
Remodeled Guest Rooms
MGM Grand is the largest single hotel in the world with over 5,000 guest rooms and an 850,000-square-foot conference center. It is home to the newly remodeled MGM Grand Studio Tower—700 reimagined guest rooms with a fun mid-century vibe. Nearby, the iconic New York-New York Las more