Oct 21, 2020
In the continuing evolution of virtual and hybrid events, the role of digital technology used to host those events has continued to evolve as well. To help sort through some of the new technology designed to aid organizers as they plan their virtual and hybrid meetings, here are four recently launched virtual event platforms. e-Attend Virtual Experience Denver-based event services company Image Audiovisuals has added a virtual event platform to its e-Attend technology. The new e-Attend Virtual Experience links broadcast-quality production, recording and live streaming services with virtual-… more
Oct 19, 2020
With the impact of COVID-19 continuing to affect the live events business, Clarion Events North America has released a new quartet of digital products. This includes Virtual Product Showcases, Episodic Content Series, On-Demand Education Membership Packages and Virtual MATCH Meetings. Through all of these virtual products, the emphasis is on fostering new, qualified relationships.  “The events industry has been overdue for a change and our teams have taken this as a time to reimagine our offerings, working with their customers to define what matters most across each of our industry sectors… more
Oct 05, 2020
Seattle-based event marketing platform Banzai recently acquired High Attendance, a cloud-based virtual and hybrid event management software for enterprises. Banzai plans to integrate its flagship marketing automation platform, Banzai Reach, with High Attendance’s platform to give Banzai customers — including Adobe, Chef Software, Dell, Pure Storage and other large enterprises — a seamless experience for growing and engaging their audiences. “Currently the event marketing landscape is a mess,” said Brian Goldfarb, CMO at Chef Software. “It’s littered with half-baked solutions that were not… more
Sep 15, 2020
The annual TechWatch Awards at this year’s IBTM World, set for Dec.1-3 at Fira Barcelona in Spain, will have a new concept for 2020. Aptly named TechWatch Live, the new format will feature live pitching on-site as well as a new judging panel chair. Designed to showcase the best event technology, TechWatch Live will provide five technology business owners with the opportunity to pitch their product or service to a live audience and judging panel for the chance to become the 2020 TechWatch Live Award Winner. Held on Day 2 of IBTM World, the TechWatch Live Awards enable event tech start-ups to… more
Aug 21, 2020
In an effort to update event professionals on the processes for meetings and events that have been redefined in response to the COVID-19 pandemic, Marriott International has published a series of new materials on its Marriott Bonvoy Events site.  Part of Marriott’s “Commitment to Clean,” the new digital content highlights the latest sanitation guidelines, operational training for associates and conference technologies the company’s hotels have implemented to ensure groups can gather when they are ready. Included in the new materials are an informational video, customer stories and other… more
Aug 12, 2020
Thanks to a new partnership with Interprefy, the remote simultaneous interpretation technology and services platform based in Zurich, Singapore-based events technology provider GlobalSign.in will help companies to widen their global audiences for digital events. This collaboration will allow event organizers planning events, webinars, conferences and meetings on GlobalSign.in's new GEVME Live digital events platform to host those gatherings in multiple languages using the Interprefy platform.  “When launching GEVME Live, we did not simply want to bring physical events into the digital space… more
Smith-Bucklin
Aug 03, 2020
Taking the lessons learned in helping client organizations transition in-person events to virtual or hybrid experiences, association management and services company SmithBucklin has created a fee-based service designed to aid other groups — including those in the corporate world — going through the same process.  “It’s not about taking an in-person event and placing it on a digital platform,” said Carol McGury, executive vice president of event and education services for SmithBucklin. “It’s about building a new experience that achieves the business outcomes.” As part of the new SmithBucklin… more
Jul 29, 2020
Virtual Events Institute has debuted a global platform designed to bring the virtual and hybrid events community together to share best practices, educate, discuss, inspire and do business. The pandemic has rapidly accelerated the events industries’ adoption of digital events. Virtual events and experiences now play a crucial role in global marketing and event strategies, complementing live experiences and creating opportunities to get closer to customers, gain real-time market insight and widen global reach. Online events are currently at the heart of community building, so the need to… more
Jul 06, 2020
Self-service event app and event data management company Attendify has launched a new offering, Attendify for Virtual Events, that aims to transform the in-person, virtual and hybrid event experience. According to company officials, Attendify’s goal for its new platform is to help make the industry resilient. Whether it’s a future economic shock, another health crisis or a major industry strike, the event industry can’t be as susceptible to future shocks that are completely out of an organizer’s control. Through Attendify for Virtual Events, event organizers can build out a modern virtual… more
Event Tech Live
Jun 29, 2020
The global event tech exhibition and conference Event Tech Live is taking a new approach for its 2020 event — and perhaps no one is better equipped to go (partially) digital, due to their depth of knowledge with event technology. This Nov. 2-6, Event Tech Live will take a hybrid approach, expanding its typical two-day trade show (which will still take place in person, Nov. 4-5, at The Old Truman Brewery in London, incorporating procedures overseen by health consultants to ensure safety for all attendees) to include five virtual days of content, as well. “ETL introduced a virtual element… more