Sep 22, 2022
BPA Worldwide, a leading global assurance provider of media, technology, events and sustainability standards compliance, has purchased VSef, the global data format for the digital events industry, founded by Explori. The move is the next step following its collaboration with VSef to create a single industry standard for digital events. Digital events and digital components of in-person events are important elements of an event organizer’s portfolio, explained Richard Murphy, president and CEO of BPA Worldwide, adding that after leveling off after pandemic highs, the digital channel is… more
Sep 15, 2022
Leading technology solutions provider Personify  has purchased GTR Event Technology, a long-established industry player, to offer a complete event management platform for organizers of trade shows, conferences, corporate meetings and other gatherings. GTR has developed powerful and easy-to-use software, along with expert services for badge printing, online registration, lead retrieval and attendance tracking, all of which are now available through Personify’s Community Experience Platform.   “The addition further enables our mission of helping our clients to manage and grow their… more
Sep 02, 2022
The Atlanta CVB has become one of the first destination marketing organizations to embrace the metaverse with the launch of a marketing platform designed to allow event professionals and prospective visitors to explore the city and its venues through a rendered 3D virtual experience. Atlanta Meta World is a visually realistic virtual world representation of Atlanta that enables users to discover the city while interacting with other virtual visitors and representatives of venues and ACVB in real time, in addition to viewing presentations on and the latest developments in the city. “If… more
Sep 01, 2022
With industry professionals bringing a heightened focus to the ROI of their events, particularly due to soaring event costs and structural changes to events as a result of the pandemic, Event Leadership Institute (ELI) launched the industry’s first course specifically centered on measuring, interpreting and communicating an event’s performance to stakeholders.  The online Event Measurement & Analytics Certificate will teach participants a variety of data-driven ways to measure an event’s success for different stakeholders, including attendees, hosts, exhibitors and sponsors. More… more
Aug 17, 2022
Advito, a leading global travel consultancy, has partnered with BCD Meetings and Events (BCD M&E) to create the industry’s first carbon emissions calculator that is certified by the International Organization for Standardization (ISO) and designed to help event professionals reduce the overall environmental impact of their programs.   The innovative event tech tool was developed in response to BCD M&E’s needs to factor sustainability into their event strategies and their desire to understand and measure the non-traditional elements contributing to overall emissions.  With the… more
Aug 11, 2022
Event technology innovations have been transforming the industry for years now, and the plethora of developments is showing no signs of slowing down. Following is a roundup of recent happenings in event tech. Launch Shift Go DAHLIA+Agency has developed the first-of-its-kind workshop geared specifically for tech companies and agencies seeking a thorough understanding of the U.S. events and conferences industry and a solid go-to-market strategy. Launch Shift Go is a two-week online course geared toward helping event technology executives and entrepreneurs understand and advance in the… more
Aug 04, 2022
As event professionals continue to contemplate how the metaverse can bring unique new opportunities to the industry, two companies have teamed up to do just that. epIQ Creative Group, a demand generation marketing agency creating multi-channel systems that drive demand to brands, and rooom Enterprise Metaverse Solutions are aiming to help associations and event professionals unlock the potential of the metaverse and bring marketable experiences to their communities and audiences. The new partnership is designed to bring to life exciting opportunities that year-round communities and virtual… more
Jul 21, 2022
Event software provider Cadmium partnered with Bear Analytics to bolster the digital product and service offerings of both organizations in the event technology industry. The partnership, which facilitates the connection between users of Cadmium technology and Bear Analytics’ Bear IQ platform, enables data-driven decision making for organizations evaluating the effectiveness of their event and online learning programs.  Cadmium is an event and learning software provider offering continuing education, professional development, and content management solutions. Bear Analytics is a leading… more
Jul 15, 2022
VenuIQ, a leading platform for live, hybrid and virtual events, and akire productions, an event production agency, announced a strategic initiative to accelerate growth, create new technology for the industry and produce a variety of events.   akire productions has been and will continue to be VenuIQ's premier event production partner, and the higher-level strategic partnership will pave the way for innovative features to be unveiled in the coming months, according to John D’Adamo, head of sales, USA for VenuIQ "Together, we will be collaborating on new solutions to revolutionize the events… more
Jul 08, 2022
As the venerable Event Technology Awards (ETA) approaches its 10th anniversary this fall, two new categories based on increasingly trending industry topics were just added to the list: “Best Metaverse Experience” and “Best Sustainable Tech Solution.” The metaverse is a hot topic in the events industry at the moment, especially when coupled with how it can best use it to enhance future events and encourage audience interaction within the virtual world, according to Adam Perry, co-founder of ETA and co-creator of Event Tech Live. “We want to hear from event organizers who are already… more