Blogs
Nov 26, 2018
It seems like a no-brainer that reducing waste from any source, including events, is the sustainable thing to do.
But do you know why reducing waste is sustainable?
In a country like the U.S. with robust waste management infrastructure, the issue isn’t rampant litter pollution or unsightly garbage piles. Most trash ends up in a landfill or incinerator, and these facilities are generally safely and professionally managed.
So why bother to reduce and divert event waste away from landfills and incinerators?
First, materials that end up in landfills and incinerators are missed opportunities.… more
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Nov 20, 2018
Ongoing content creation is arguably one of the most important aspects of a successful online marketing strategy. It is also key to promoting corporate events. Original and informative content helps build your website’s authority in the eyes of Google, provides value to your visitors and drives leads and product purchases. But it does take time.
What happens when you’ve exhausted everything you can say about a specific topic or product? What do you do when you want to promote the same event this year that you have promoted for the last three years?
Reposting the same blog you posted last… more
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Nov 13, 2018
Corporate meeting planners are no stranger to pressure: coordinating innumerable details, managing massive budgets and dealing with the preferences, opinions and emotions of multiple stakeholders isn’t a job for the faint of heart. But after attending the recent IMEX America 2018 conference, it’s clear there’s a new challenge underway as the very notion of what it means to be a corporate meeting planner evolves to meet the demands of a changing world.
Julius Solaris’s keynote presentation during MPI’s Smart Monday (leading into IMEX) focused on the concept of “legacy” and what it means when… more
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Nov 06, 2018
Site inspections are a critical component of strategic planning. Without experiencing a property and city in person it’s impossible to accurately gauge if the destination and venue are the right fit for your group. That said, planning site visits can be daunting. Scheduling appointments with offsite venues, DMCs, the short list of hotels, figuring out how to schedule appointments in a logical order and taking the time to confirm all those appointments is a full day’s work. And last I checked, very few of us have entire days waiting to be filled.
Those hours are in addition to what it took to… more
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Nov 05, 2018
At Corporate Event News, we strive to bring you the latest news, information and tips to help you do your jobs better. One common focus in the meetings and events industry is sustainability. Whether it’s through reducing food waste, recycling, sourcing locally or being more mindful about content or production practices, we believe that sustainability is key to the long-term success of events.
This month, we’ll be bringing you more content than ever before on sustainability. While not every story will have a sustainability slant, it will be a common theme throughout November. Our goal is to… more
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Oct 31, 2018
There is a lot of work that goes into planning and executing an event. Because you and your team are so focused on getting every detail right, it can be easy to think that your job is done once the curtain comes down. Nothing could be further from the truth. The moment itself is only the beginning. You need to focus on sustaining the momentum well beyond when the last attendee leaves the venue. Unless you take the right steps with your sponsors, team and attendees, any progress your organization might have made will stall.
The follow-up to a successful event requires many steps. For example… more
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Oct 24, 2018
Event planners are on the forefront of embracing new technology to add excitement and engagement to meetings and special events, but going with the very latest technology can be a budget breaker. Now, with the advent of LED video walls, it’s possible to make a huge impact at an affordable price point. Whether you are looking to have a dynamic backdrop for a keynote presentation or an interactive entryway to your event, LED video technology can make a lasting impression on your guests.
In fact, top-quality video presentations are now a must-have. According to Ashish Desai, Assistant Director… more
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Oct 18, 2018
Technology development has been on a roll, churning out groundbreaking advancements every year. Be it virtual reality, artificial intelligence, facial recognition, or machine learning – every tantalizing technology has, in some way or the other, made its presence felt in the events industry. Event planners and attendees have capitalized on, and thoroughly enjoyed, the multitude of benefits these new technologies bring. Taking participant engagement to greater heights, event technologies have the potential to revolutionize how corporate and social events are being planned and executed.
Work… more
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Oct 10, 2018
Touch is one of the first ways we learn as a kid. Toddlers are practically obsessed with being able to touch and feel everything so they can learn more. This is because the ability to physically touch and hold something can help increase our interest and help us understand things better.
Touchable tech appeals exactly to this human nature to touch and experience things on our own. With simple solutions that engage more than just our brain but also our five senses, touchable tech is exactly what it sounds like: technology that you can touch.
This technology has been a growing event trend… more
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Oct 04, 2018
Are you planning a corporate incentive trip, retreat, or meeting and need to add a "wow" factor? If you answered yes, below are some unique ways to leverage relationships with your stakeholders, members or sponsors to add more value and to create an unforgettable event!
Create a task force or committee
If you are a member-based organization or have a board of directors, ask them to sit on a committee to provide input on content, location and venues. If you have an executive board or committee, they may have connections that you don’t and will be able to leverage those relationships to not… more
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Partner Voices
Just when it seems like Las Vegas can’t get any bigger, brighter or more exciting for groups, MGM Resorts raises the bar again. The company continues to invest and innovate across its portfolio of Las Vegas resorts, with new attractions and upgraded experiences for attendees of all interests.
Remodeled Guest Rooms
MGM Grand is the largest single hotel in the world with over 5,000 guest rooms and an 850,000-square-foot conference center. It is home to the newly remodeled MGM Grand Studio Tower—700 reimagined guest rooms with a fun mid-century vibe. Nearby, the iconic New York-New York Las more